In his book The Roaring 2000s, renowned author and futurist Harry S. Dent identifies the most important tech trends for the twenty-first century. If you want your business to stay ahead of the competition, you need to be aware about how these changes in technology will affect your customers. The information revolution is only beginning to happen right now, and these are the trends ushering in the massive changes about to affect the way we work and live. Work out how your business can exploit technology to make the best use of these trends, and you will be riding the crest of the revolutionary wave.
- Vastly Expanded Computer Power
Advances in teleconferencing and voice activation will happen quickly. Smart businesses will be doing more than just linking bits of information together using the Internet, they will be linking people to create richer degrees of personal relationships.
- Mass Consumption of Portable and Home Computers
Powerful home computers will become commonplace. That means the payoffs from communicating with your customers directly over the Internet will become even greater.
- Computers Evolve into Simple, Inexpensive Appliances
The best home appliances will be simple, focused and invisible thanks to their internal computers. Your business should use these appliances or technologies to gain a competitive advantage.
- Microprocessor-Embedded Home Appliances Linked Through the Internet
Your business offerings should anticipate the fact that appliances of the future will be able to talk to each other, no matter their location within or external to the home and office.
- Consumers Rapidly Move Online
Leverage the Internet to make your business more efficient and more attractive to customers, any way you can. If you don’t, your business will not survive the next decade.
- Expansion of Communications Bandwidth
Customers in remote areas and countries are going to be online. Your potential target market just became even bigger.
- Object-Oriented Programming for Customised Software
Your business and your customers will start to demand customised software for almost all applications. The good news is that you will be able to tailor your products and services to your customers more than ever before. The bad news is that so will your competitors.
- Increased Computer Literacy, Due to an Aging Population
Baby boomers will demand more products and services online. Digital butlers or online secretaries will create a productivity revolution. Talk to your technology/web consultant now about how your products and services can best capture this valuable market online before their brand preferences are set.
To discuss how Freestylemedia can help your business leverage these upcoming trends, contact Fred Schebesta at fred.schebesta@freestylemedia.com.au
