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  Trendwest Store - Online Presence And Marketing
   
     
  Background  
     
 

Trendwest South Pacific is part of Cendant TRG, the world's leading timeshare provider. Trendwest provides its timeshare owners with access to over 60 resorts in the U.S., Mexico, Canada, Fiji, and Australia using a flexible, affordable, and practical credits based system. Cendant is a leading provider of travel, real estate, vehicle, and financial services globally with more than 90,000 employees, and manages over 30 international brands including Avis, Ramada, Howard Johnson, Days Inn, Travelodge, Coldwell Banker, ERA Real Estate, and Century 21.

 

 
     
  Problem  
     
 

Trendwest South Pacific was suffering from a poorly designed shopping system. It originally comprised of a two page form filled with excess fields. Trendwest approached Freestylemedia to update their shopping facility and increase reader friendliness and usability. Trendwest also required their loyalty points system to be integrated with the shopping cart.

 

 
     
  Solution  
     
 

Freestylemedia redeveloped from scratch the Trendwest South Pacific shopping cart. It is now a fully-fledged e-commerce system with member and product management capabilities. A complex shipping algorithm was integrated to take account of the multiple states and countries the site could potentially ship to. Now, the shopping cart provides customers with a much more convenient way of shopping and an understanding of the number of loyalty points required for each purchase.

 

 
     
 
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